To develop and highlight strengths of design concepts with an open mind to alternatives and contribute innovative ideas appropriate to client’s marketing and business strategy.
DESIGN EXPERIENCE
FCB HEALTH (Healthcare)
Group Art Supervisor | April 2023 - October 2024
- Consistently contributed creative and innovative ideas addressing a wide range of multichannel art related challenges appropriate to client marketing strategy
- Maintained a strong understanding of client’s products, marketing goals, and competitor activities to evaluate creative output
- Cultivated successful rapport with account and brand team stakeholders
- Participated in strategic and tactical meetings to develop effective campaigns reflecting the client’s objectives
- Provided mentorship and supervision to Art Directors
- Presented work to clients with clarity and effectiveness
Art Supervisor | Aug 2018 - April 2023
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Delivered consistent efficiency as it pertains to art operations
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Acted as a brand steward and creative leader for my brand
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Exhibited knowledge of brand product attributes and clinical developments
HAVAS GEMINI (Healthcare)
Senior Art Director | May 2017 - August 2018
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Designed from concept to completion managed markets, HCP and patient materials for Praluent brand
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Designed from concept to completion managed markets communications for Kalydeko, Orkambi and Symdeko brands
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Presented work to clients with clarity and effectiveness
SAATCHI & SAATCHI WELLNESS (Healthcare)
Freelance Art Director | April 2017 - May 2017
- Collaborated in the design of DTC direct mail and email communications for Humira brand
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Designed marketing collateral and new business presentations
DIGITAS HEALTH (Healthcare)
Freelance Senior Art Director | February 2017
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Collaborated in the UX/UI mobile and desktop design for Descovy HCP website
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Collaborated in the design for a series of animated banner ads for Genvoya brand
GCI HEALTH (Healthcare)
Senior Art Director | July 2013 - January 2017
- Designed from concept to completion, marketing collateral and new business presentations
- Created design and concept for infographics, brochures, website mocks (UX/UI), social media content and other promotional materials for pharmaceutical brands
- Positioned as creative leader and fostered the output of high quality deliverables
ONEWORLD INC (Healthcare)
Associate Art Director | May 2012 - June 2013
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Worked in development of portable educational video cards
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Collaborated in modeling and animation of 3D prototypes for new promotional and data tracking products
- Developed video content for portable educational video cards
- Designed from concept to completion, marketing collateral and new business presentations
- Created design and concept for infographics, brochures, website mocks (UX/UI), social media content and other promotional materials for Pharmaceutical brands
- Positioned self as creative leader and fostered the output of the highest quality deliverables
DBG (Online Branded Entertainment)
Senior Art Director | April 2008 - April 2012
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Collaborated in the design of marketing collateral and new business presentations
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Worked in development of identity and broadcast motiongraphics packages from concept to completion for online branded entertainment shows
- Acted as a brand steward along with Creative Director in the development of DBG’s corporate identity, brand style-guide and marketing efforts
2004-2008 Parsons School of Design, BFA Design & Technology (Motiongraphics/Graphic Design)
SKILLS
Hard:
Illustrator, Photoshop, InDesign, Premier Pro, Final Cut Pro, After Effects, Cinema 4D, XD, Figma, Microsoft Office
Soft:
Problem Solving, Design Thinking, Creative Direction, Leadership, Communication, Empathy, Kindness
LANGUAGE
Spanish (Native)
English (Fluent)
BRANDS
Daiichi Sankyo and AstraZeneca (Enhertu), Astellas and Seagen (PADCEV), Gilead (Tecartus), Lilly (Qbrexza), Biogen Idec, Johnson & Johnson, Pfizer (Xeljanz), Alexion, Merck Animal Health (Bravecto), AbbVie (Humira), Sanofi (Praluent), Vertex Pharmaceuticals (Symdeko, Orkambi, Kalydeco), Amgen and Novartis (Aimovig), Coca-Cola, Sunglass Hut, Ubisoft, kohler,
Hewlett Packard and Intel, Scott Naturals
ABOUT ME
I am a creative designer with over ten years of experience helping brands leverage their product’s strengths to achieve their goals. My strengths lie in fostering collaboration across teams and driving efficiencies, paired with a talent for delivering functional and inspiring designs that successfully launch products. I’m passionate about empowering brand team members to discover creative solutions that work for them. Above all, I value a collaborative, inclusive, and authentic approach.
On my time off you will find me mixing live visuals (VJing) with VDMX software or music with Traktor software, I also have a Push controller that I use to create music with Ableton Live.